Email Producer

About the Role:

  • Write expert code (e.g. start-from-scratch hand-coding of new elements vs changing out content between tags): HTML, CSS, and familiarity with, or hunger to learn, AMP (alternative text/x-amp-html MIME part containing AMP HTML markup that sits beside the usual text/html and text/plain parts)
  • Responsive formatting + Amazon Alexa verbal readability
  • Create scalable dynamic content logic using our ESP's templating language and connecting to our backend data systems; build flexible layouts that accommodate inclusion of variable data like customer profile information from our CRM or a different png image based on directions from our machine learning algorithm
  • Troubleshoot existing HTML to recommend improvements + develop methodology to organize code pieces and train the team
  • Engage in a fruitful two-way dialogue with creative/content team: translate design comps/ideas into bulletproof code to power engaging email experiences, but also let your thirst for innovative executions provide the creative team new parameters to design within
  • Showcase your development ideas via simple mockup or wireframe to explain to the team
  • Slice & convert PSD files
  • Assemble email components in ESP
  • Use Email on Acid and/or Litmus to preview & test designs among devices, browsers and mail clients; QA email proofs
  • Ensure utilization of deliverability best practices and compliance of content submitted is correct and follows brand standards, privacy, spam regulation (CAN-SPAM), web accessibility/ADA compliance, etc.
  • Create audiences within ESP segmentation tools or import targeted lists; versioning/creating control groups as necessary
  • Schedule and deploy email campaigns
  • Partner with internal stakeholders and/or vendors on projects to meet target deadlines; excellence in project management skills required; familiarity with PM tools such as Jira, Smartsheets, etc.
  • Proactively raises concerns to email team members and/or management if issues are encountered that require further analysis or support.
  • Makes recommendations to facilitate the highest rates of deliverability and engagement to email audiences
  • Analyzes the technical capabilities of the email tools, technologies, and interfaces and makes recommendations for improvement. Leverages email tool queries/reports to troubleshoot problem areas and to determine reasons for non-optimal email delivery.
  • Measures and analyzes email channel KPIs on a weekly and ad hoc basis, and provide recommendations to executives on opportunities to improve the email performance

What You’ll Need:

  • BA/BS degree or equivalent
  • 3+ years of Email Design and Development
  • Knowledge of: Photoshop (InDesign/Dreamweaver a plus), HTML5, CSS3, and AMP
  • A strong understanding of adaptive, interactive, mobile first-design and usability principles
  • Experience with Iterable, Klaviyo or other first-tier enterprise ESP
  • Familiarity with Google tags and W3C standards and specifications
  • Experience with version control systems
  • Exceptionally high attention to detail, maintaining design integrity during the build process

What You’ll Love About Us:

  • Competitive base compensation
  • Bonus program
  • Paid Time Off and Work From Home
  • A fun, creative and energetic work environment

About Scentbird:

Scentbird inspires fragrance lovers to go beyond the ordinary and sample scents that evoke passion, confidence, and the unknown. Our mission is to revolutionize the way we perfume by bringing the ultimate fragrance playground right to your fingertips and offering a digital subscription service that lets members choose from over 500+ designer perfumes each month.

About the Brands:

  • Scentbird: The easiest way for fragrance lovers to discover, try, and buy their favorite scented products without a commitment
  • Deck of Scarlet: Deck of Scarlet was created to break the boredom and shake up clean beauty. The line of bold cosmetics features vivid colors, innovative textures, and unprecedented finishes that bring the fun and creativity back to clean beauty.
  • Confessions Of A Rebel: We’re not afraid to provoke. Our fragrances are made to excite and inspire: some are subversive, others are straightforward, all are compelling in their own right. He, she, they, YOU - our confessions are not caged in by gender.
  • Goodhabit: Built for the digitally native generation, Goodhabit is pioneering the movement in defending your skin against artificial blue light and modern day skin stressors. We’re developing clean, conscious, and effective skincare solutions that keep you connected, and your skin, protected.
  • Sanctuary: Our newest brand to the Scentbird family. This fragrance, just like the playful creature that was its muse, this scent opens with an energetic blend of red berries and fresh bamboo as a nod to the Red Panda’s favorite foods, while pink pepper adds an extra lively twist. Verdant notes like white tea, violet, and oakmoss pay homage to its habitat in the Himalayan Forests and mountains of China, as cashmere woods evoke a soft, cuddly feeling.

Scentbird is committed to bringing individuals from different backgrounds and perspectives into the Nest. We strive to uphold an inclusive environment where individuals of all different backgrounds, ages, colors, ethnicities, gender, or gender identities, genetics, physical or mental abilities, protected veteran status, race, religious or sexual orientation, thrive. We respect the laws enforced by the EEOC and are dedicated internally to going above and beyond in fostering diversity. Come as you are - we’re excited to meet you.